Leadership

Why Partner with Senior Living Bootcamp: What Are the Benefits?

October 1, 2024

There are a wide variety of benefits for Senior Living Bootcamp participants, but it is also worth noting that even communities who host participants gain from the experience. One of the key parts of Senior Living Bootcamp is that it is designed to benefit everyone involved. That’s why we’ve highlighted how your community can benefit from hosting a participant.

Marketing Opportunities 

Hosting a participant creates various marketing opportunities for your community to capitalize on. Research shows that 20-50% of consumer decisions are driven by word of mouth (WOM). This WOM marketing is typically achieved when consumers are converted to ambassadors, but bringing in a Bootcamp participant streamlines that process of conversion by exposing them to everything that makes your community great in a short period of time. Here is how participants can then begin WOM marketing for your community without even trying.

General WOM

Regardless of where the participant comes from, they will take their experiences, stories, and new understanding back with them. Because Senior Living Bootcamp is such a unique experience, you can count on participants sharing their experiences with those around them. Whether it be with their loved ones, coworkers, or colleagues, an insider's understanding of your community will begin to expand. It’s an old, tried and tested method of marketing. However, if participants leave your community with stories to tell, word will get out about your community.

Participant Testimonials 

Another benefit of hosting a Senior Living Bootcamp participant is that they are platformed by Solinity Leadership. We give our participants an opportunity to tell their story through testimonial blogs/videos. This means, as the participant is reaching their sphere of influence with their experience in your community, we will be sharing that same message with the industry as a whole. This broadens your reach and establishes your community in the industry as a trusted partner.

Read our participant testimonials

Partner Highlights

63% of consumers trust what influencers say about a brand more than the actual brand. While your participant shares their personal experience, we also take the opportunity to highlight our valued community partners on the Solinity Leadership website, and as a result, build trust for your community. We proudly stand by our partners, endorsing them as trusted and respected leaders within our industry. As we continue to foster and build trust across the field, your community will naturally benefit from that established credibility and trust by association.

Learn more about becoming a partner

Rapport Building

Partnering with the Senior Living Bootcamp is not just an opportunity to host participants; it’s a way to build meaningful rapport and position your community as a standout example within the senior living industry. By participating in this program, your community can showcase its excellence, innovation, and commitment to quality care, serving as a model that others in the field look to for guidance and inspiration.

A Platform to Lead by Example

Hosting a participant allows your community to be viewed as a forward-thinking leader in senior living. As participants gain a deeper understanding of your community’s approach, services, and culture, they return to their own networks armed with insights from their time with you. This positions your community as not only a trusted host but also an industry example worth emulating. The more communities learn from your success, the more you solidify your standing as a leader in best practices.

Building Long-Term Industry Relationships

The rapport established through Senior Living Bootcamp extends beyond the participants themselves. With Solinity Leadership highlighting your community’s involvement, you gain visibility across the industry, building connections and fostering relationships with peers, thought leaders, and potential partners. This elevates your community’s reputation and creates opportunities for collaboration and recognition as a benchmark for excellence.

By leveraging the program to build trust, credibility, and long-term rapport, your community sets itself apart as a leader in senior living innovation and care.

Partnering with Senior Living Bootcamp is more than just an opportunity to host participants—it’s a chance to elevate your community's reputation within the local city of your community. From increased marketing opportunities and powerful word-of-mouth exposure to building long-term relationships across the field, your community will benefit from greater visibility and credibility. By showcasing your leadership and innovation, you’ll position your community as a trusted example that others in the industry can learn from. Ready to take the next step in building your community’s reputation? Join us as a Senior Living Bootcamp partner and start reaping the benefits today!

VIEW ALL Our Resources